Invest Atlanta Helps New Realm Brewing Come Home to Atlanta
Tuesday, April 4, 2017
New Realm Brewing, co-founded by well-known Brewmaster Mitch Steele, will soon open in Poncey-Highlands along the Atlanta BeltLine, thanks in part to Invest Atlanta’s behind-the-scenes efforts.
Kent Spencer, Invest Atlanta’s Manager of Business Expansion and Retention, provided New Realm Brewing’s three founding partners—Steele, CEO Carey Falcone, and CMO Bob Powers—assistance with site development and connectivity issues involved with their project.
“We probably would not be in Atlanta if it were not for Invest Atlanta,” said Falcone. “Putting a stake in the ground in my home city is incredibly fulfilling.”
New Realm Brewing will serve craft beer and food within its new 20,000-square-foot facility on Ralph McGill Avenue, with plans to make create an “inviting, unique, and fun atmosphere” for its guests.
Steele comes to Atlanta from Escondido, California, where he worked for a decade as the Brewmaster at Stone Brewing, the 10th largest craft brewer in the U.S. Over the years, Steele has become known as a leading authority on IPA brewing techniques.
“I am looking forward to the opportunity to become part of the growing craft beer movement in Atlanta and the Southeast,” said Steele in the project’s official announcement.
The news comes on the heels of good news for Atlanta’s craft beer makers as the Georgia state legislature recently passed a bill allowing local breweries to sell their products directly to customers.Tweet